It must be a slow news day ...

Brand Republic wrote about my new role at iris.

Very nice of you, Charlie.

I haven't written much about joining iris - or much else for that matter - mainly because I've been so busy. I've been consulting with the agency since July of last year, and we agreed on the position in December. I'll be growing and expanding the digital practice whilst talking to existing and prospective clients about the things I blog about here.

It was a bit of a leap for me to decide to work at an agency, but I believe iris is a different kind of agency. Iris is a 250+ person, fiercely independent, highly creative, integrated, international micro-network.

That's a mouthful, ain't it? ;)

But, it is true. We're not so huge that we don't know what other groups are doing, but we're big enough to deliver real integrated solutions to brands like Sony Ericsson, T-Mobile, Shell, Jack Daniel's and Coke. We have offices in London, Manchster, NYC, and Singapore, and we're opening in several other cities soon. We pride ourselves on our strategic capabilities and our integrated work.

Once I get settled in, I don't expect my work to hinder my blogging. On the contrary, I think it will give me more to write about.

Stay tuned.


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