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Chevy Tahoe: The Apprentice

Spotted by Micropersuasion:
Adrants reports that Chevy has teamed with The Apprentice to launch a consumer-generated advertising contest for the 2007 Chevy Tahoe. It was heavily featured in the show. Chevy set up a site where consumers can click and drag commercial components together to create an ad.

Quoted from Chevy:
The all new 2007 Chevy Tahoe is more capable, more responsible, and more refined. Now, you’re the director and it’s your job to communicate this message by creating the best Tahoe online commercial for your chance to win.

Thursday, March 16, 2006   permalink to archived copy   del.icio.us   DiggIt  

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