"This is data that marketers die for."
Topix.net has plotted local discussions on a map of the US. You click on a dot and see the message threads within a 60 mile radius of that spot.
Quoted from Steve Rubel:
We also need to be able to pinpoint locally just where the conversation is strongest or weakest. Topix.net has taken the first step I have seen in this direction. They have created a real-time map that shows where the contributions from citizen journalists are coming - at least from inside their own walls. We'll see tons more innovation in the area of conversation geocoding this year.
Wednesday, February 15, 2006
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